For strong lime mortars you can either use a NHL which includes naturally occurring or added minerals to give a stronger chemical set. You can also add a pozzolan such as fly ash or brick dust for the same effect.
However, I've not heard of adding rice before:
http://inhabitat.com/2010/06/01/sticky-rice-is-1500-year-old-secret-to-super-strong-chinese-buildings/
http://www.physorg.com/news194411869.html
http://pubs.acs.org/stoken/presspac/presspac/full/10.1021/ar9001944?cookieSet=1
However, I've not heard of adding rice before:
http://inhabitat.com/2010/06/01/sticky-rice-is-1500-year-old-secret-to-super-strong-chinese-buildings/
http://www.physorg.com/news194411869.html
http://pubs.acs.org/stoken/presspac/presspac/full/10.1021/ar9001944?cookieSet=1